Prof. P. Srinivas Subbarao, Dean, Faculty of Commerce and Management Studies, Sri Sri University presided over the function in the presence Mr Balraj Kar, Chief Operating Officer, Hyperthings, Mr. Anand Mishra Founder & CEO, Grozip, Mr. Biswajit Swain, Founder, Hastika Handicrafts Private Ltd, Mr. Srustijeet Mishra, Founder, RiDik & Co-Founder ChacTea and Dr. Anita Sabat were the eminent speakers who shared their experience in the field of marketing and how important it is to build a strong foundation of any business.
Mr. Kar, spoke about how with innovation a business can grow and become sustainable. Mr. Biswajit Swain threw light on how data analytics is used by current successful companies to get a detailed idea about their customers’ behavior pattern. Mr. Mishra shared his experience with converting his ideas into successful startups. Dr.Anita elaborated on the topic of Geographical Indications(GIs) and how consumer awareness and action is needed to help boost artisans and handicrafts. Mrs. Rajita Kulkarini, President, Sri Sri University, shared her knowledge through video conferencing as to how millennial’s behavior, leverage in human contact and training, globalization, the purpose of the organization, expectations of consumers can influence and differentiate retail marketing sector.
This conclave proved to be a grand success as the audience gained a great deal of digital marketing knowledge from the experienced speakers. Commodore Ghanshyam Ojha, Executive Registrar, Sri Sri University, addressed the audience during the valedictory ceremony of the marketing conclave. Dr. Pushpendra Khandelwal, Associate Professor, FCMS delivered a vote of thanks and also congratulated ‘ Mr. Mayur Kasera’, Marketing club and team for organizing such a fruitful and dynamic event.