AdLift Bags Five Awards at Digixx 2020

New Delhi: The agency is awarded for the seamless work done in Paid Marketing, Content Marketing and driving organic traffic for its clients.

AdLift, the global digital agency recently won five awards at Adgully’s Digixx Awards 2020.

Education

Jigsaw Academy Gold

Content Marketing

Jigsaw Academy Gold

Search marketing / Display Marketing

Max Life Insurance Silver

Content Marketing

Max Life Insurance Bronze

Search marketing / Display Marketing

Luminous India Gold

Speaking on the award win, Vamsi Krishna, Head of Marketing, Jigsaw Academy, said, “We have recently launched the cybersecurity program 7-8 months back which is a fairly new program for both market and us. We were looking for an agency who can help us in reaching out to the audience and make them understand its importance in today’s time through organic search. AdLift helped us here by taking cybersecurity courses in a traditional as well as domain-specific approach. Their approach of reaching out to right publications that ultimately helped us in getting the right set of audience. The rate of organic growth for this program was phenomenal, i.e. 300-400 per cent in the given period.”

Acknowledging the award, Vaibhav Kumar, Vice President & Head, eCommerce & Digital Marketing, Max Life Insurance said, “SEO and content marketing are not a performance matrix but pride at Max Life Insurance. I want to thank Adgully for the accolade. We put a lot of effort into keeping ourselves on top. With a partner like AdLift who helped us immensely in both strategic thinking as well as execution support.”

Sameer Jain, AVP-Digital Marketing, Max Life Insurance added, “I am delighted for the great work that has happened for Max Life in the last few months for SEO and content marketing. Research and content are underrated in BFSI, knowing the fact that consumers like to read a lot before investing. That is where we wanted our self to be far ahead in the industry. AdLift has helped us in attaining the desired goals.”

Ruchika Gupta, AVP-Marcomm, Luminous India said, “Winning this award is a testimony that we have initiated the campaign well and reached to the target audience that we wanted to reach. I want to thank AdLift for strategizing the campaign flawlessly and helped Luminous India in position its product the way we wanted.”

Riti Sinha, Brand Manager, Luminous India also said, “Search optimization is quite crucial in today’s competitive era, and that’s how we partnered with AdLift to strengthen our SEO. We knew the importance of ranking organically on search mediums and devised AdLift to help with that. Solar and fans is a high clutter category, but the way AdLift helped us in increasing our CTR and conversions is highly commendable.”

To conclude, Prashant Puri, Co-founder & CEO, AdLift, said, “Congratulations to all our awesome partners for working cohesively with us in making this happen. These trying times have underlined the importance of digital like never before. The awards are a recognition of AdLift’s commitment and investment in the field of digital marketing”.

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