ASM Group of institutes bags a double at Kotler Awards 2020

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Pune: Audyogik Shikshan Mandal (ASM) Group of Institutes, Pune has bagged two awards at the prestigious Kotler Awards 2020 held recently in New Delhi. Dr. Sandeep Pachpande, Chairman of ASM was awarded the ‘India Achiever Academician’ award in the Excellence category and ASM Group bagged the ‘Best in Global Orientation’ in the Institutional Excellence categories. The awards were presented by Laura Ries- Author of Marketing books and co-founder of the advertising consultancy firm Ries & Ries.

Speaking on the occasion Dr. Sandeep Pachpande, Chairman, ASM said, “It is a great honor to be recognized by such an august institution like Kotler. We are humbled and will continue to strive in providing our students with the best global learning experience that is industry relevant and career oriented.”

The winners were selected by an imminent panel of jury which comprised of distinguished Marketing professionals such as Dominique Hanssens, Distinguished Research Professor of Marketing, UCLA Anderson School of Management, Kozo Takaoka, President & CEO, Nestle Japan, Luiz Moutinho, Marketing & Management Future cast, Bioscience & Neuroscience in Marketing Futures Research, Fahim Kibria, CMO, World Marketing Summit Group, Pradeep Mehra, Professor (Professor of Practice) Shiv Nadar University, CEO Atal Incubation Center among others.

The award winners were evaluated based on stringent criteria. The criteria developed were based on organizational or individual contributions to the industry and their significance. These included achievements, effectiveness, innovation, resource management, sociality, strategy & foresight, delivery & impact and personal vs professional qualities.

About Kotler Awards: The Kotler Awards in honor of the Father of Modern Marketing – Prof. Philip Kotler is designed to unfold and value the true excellence and top professionals in the field of marketing and business management across the globe. It recognizes and honors prominent players from different agencies and individuals who had demonstrated remarkable and sensational practices in the industry. At the same time, it is an avenue to raise awareness of the creativity and originality delivered by practitioners of the various sectors, who are at the forefront of their professions.