Costa Rican music sector ends round of training modules with training on new business models

More than 40 people participated in the virtual workshop on new business models, aimed at workers in the music sector of Costa Rica.

This workshop was the fourth and last training module of the “Música FFWD” project, implemented by UNESCO and the Ministry of Culture and Youth of Costa Rica, in the framework of the UNESCO and the European Union cooperation programme for cultural governance and the promotion of South-South cooperation.

The virtual workshop took place from 20-23 July and featured presentations from a diverse panel of experts. Luis Diego Rodríguez, a Costa Rican lawyer specialising in entertainment, gave a talk on current business models in the music industry. Representatives of the Ministry of Culture, the Ministry of Economy, Industry and Trade, the Ministry of Science and Technology, as well as the National Learning Institute, discussed the tools available to the Costa Rican state to support music projects.

In addition, in a forum moderated by the representative for Latin America of the consultancy firm Sound Diplomacy, Santiago Roberts, the representatives of artists and tour producers Fofo Madrigal, Diana Sancho and Luis Felipe Téllez presented success stories of their tours within the country. Finally, the experts in charge of the implementation of the “Música FFWD” project, Roberto Montero and Nicolás Madoery, led a working session for the self-evaluation of music projects.

With the completion of this training module, the “Música FFWD” project concludes the phase of training workshops aimed at music sector workers. Between April and July, these modules provided an insight into the current Costa Rican music ecosystem, the means to strengthen associativity in the sector, the basics of curation and digital music, and finally the new business models of the music industry. The project will continue with a mentoring phase for selected music projects.

Costa Rica is one of the twelve countries worldwide chosen to benefit from technical assistance from UNESCO and the European Union to support new policy frameworks for cultural and creative industries and the promotion of South-South cooperation. Through technical capacity building for institutions and creative sectors, this cooperation programme seeks to position cultural and creative industries as an important factor for the objectives of the United Nations 2030 Agenda for Sustainable Development.