EaseMyTrip forays into study tourism with acquisition of Planet Education

By India Education Diary Bureau Admin On Nov 15, 2024

Strategic move marks EaseMyTrip’s entry into study tourism through acquisition of Australia-based education provider; Planet Education
The acquisition creates synergy between EaseMyTrip’s customer base, B2B agents’ network, tech capabilities and Planet Education’s extensive global education network
Partnership leverages Planet Education’s presence across 25 offices globally and connections with 350+ universities worldwide

New Delhi: EaseMyTrip.com, one of India’s largest online travel tech platforms, today announced the approval of acquisition of Planet Education Australia Pty Ltd, an Australia-based comprehensive education services provider making a strategic investment of 49% paid-up share capital. This strategic investment marks EaseMyTrip’s entry into the international study tourism and strengthens its position in the tourism industry.

Founded in 1999, Planet Education has established itself as a leading education service provider with over 25 years of industry experience. The company offers comprehensive study abroad services, including expert counselling, university placements, and visa assistance, with an impressive track record of helping over 45,000 students achieve their international education goals. Planet Education maintains its headquarters in Australia with its head office in Sydney, operating through a network of 25 offices globally.

This acquisition aligns with EaseMyTrip’s vision to expand its service offerings and create a more comprehensive travel ecosystem for its customers while tapping into study tourism. It will enable EaseMyTrip to foray into another tourism sector and leverage Planet Education’s extensive experience in international education services and its strong presence. In return, Planet Education will have access to EaseMyTrip’s vast customer base, B2B agents’ network and tech capabilities.

Mr. Nishant Pitti, CEO & Co-Founder of EaseMyTrip, remarked, “Every year, lakhs of students pursue higher education in countries like the USA, Canada, the UK, Australia, Singapore, New Zealand, and Ireland. Our acquisition in Planet Education is a strategic step to enter the burgeoning international study tourism, allowing us to offer a seamless, end-to-end experience that integrates both education and travel services for our customers. Leveraging Planet Educations’s expertise, we aim to simplify the process of visas and documentation for students, making it hassle-free. We see immense potential in Planet Education’s model and are excited to combine our tech-driven capabilities with their expertise to create enhanced value for our valued customers.”

Mr. Sanket Shah, Promoter, Planet Education said; “Planet Education is one of the pioneers in Foreign Education Industry of India and is in existing since last more than 25 years. It is a fact that Indian students are more inclined to go abroad for studies for multiple reasons and its numbers are increasing year after year. Planet Education is one of the top facilitators to students for admission, visas, predeparture briefings and all other related services. Proposed alliance would be a perfect synergy for expansion and growth of businesses of both the entities whereby wide network of Planet Education in form of its presence across the country and EaseMyTrip’s presence through its online platform for travel and tourism will be facilitating each other’s line of business and thereby achieving growth in the businesses”.

The acquisition creates a unique synergy between EaseMyTrip’s strong online presence, customer base and tech infrastructure and Planet Education’s operational excellence in education services. Through this strategic alliance, EaseMyTrip will leverage Planet Education’s network of 350+ universities across Australia, USA, UK, Canada, Singapore, Ireland, and New Zealand. The company’s established infrastructure across 25 global offices, combined with high visa success rate and proven counselling expertise, will enable EaseMyTrip to offer comprehensive education services including pre-departure workshops and post-landing support.

This strategic acquisition reinforces EaseMyTrip’s commitment to expanding its service offerings and strengthening its position as a comprehensive solutions provider. The company continues to focus on strategic investments and partnerships that enhance value for its customers and stakeholders.