Emeritus launches Postgraduate Diploma in Digital Business

Mumbai: Emeritus Institute of Management has launched the Postgraduate Diploma in Digital Business (PGDDB) which commences January 29, 2018.  The programme content has been developed in collaboration with MIT Sloan Executive Education and Columbia Business School Executive Education.

The nine-month diploma is aimed at helping participants design strategies and evaluating business models that help organisations to grow their businesses in this thriving age of e-commerce and digitisation. The program is targeted at participants with 3-10+ years of experience who have demonstrated leadership initiatives, ability to make things happen, a vision for the future, multicultural experiences and sensitivity, and an eagerness to learn and grow.

The program focuses on three core modules: Digital Strategies, Digital Transformation and Digital Marketing.  These modules cover the quintessential requisites for digitization:

  • Five Domains of Digital Transformation: Understanding the drivers that impact Digital Strategies
  • Digital Business Models: Executing Digital Transformation
  • The Platform Business Model: Leading Digital Innovations
  • Digital Marketing Strategy: Driving Customer Engagement

The program features guest lectures by industry experts as well as 365 video lectures, 29 assignments, six case studies, 24 discussions, 2 simulations, 1 capstone project, and live online teaching sessions. To help program participants with their career journey, EMERITUS has empaneled an esteemed list of hiring partners that work across multiple sectors and industries in search for digital talent.

Additionally, upon successful completion of the program, participants are offered access to the EMERITUS Network (https://network.emeritus.org).  The EMERITUS Network is a platform to connect participants to a global network of individuals to share their professional experiences and success stories, generate ideas, develop ventures, identify opportunities, join discussions, participate in upcoming events and access global career opportunities.  The EMERITUS Network has over 800 people registered including CEOs, Presidents, Vice Presidents, Founders and Managing Directors from leading organizations across the world and over 400 global job postings.

Applications to the Postgraduate Digital Diploma in Business are now being accepted. The last date of application is January 23rd, 2018.

Emeritus provides access to Ivy League professors and functions on the key concepts of ‘Globally connected classroom’ and ‘peer-to-peer’ learning. The institute aims to help professionals build the three most essential skills – Intellectual Capital, Brand Capital and Social Capital – that a leader needs to succeed at the next level.

Course details: