Event and Entertainment Management Association of India (EEMA) signs MOU with MakeMyTrip’s B2B platform, MyBiz

New Delhi — The Event and Entertainment Management Association (EEMA) has signed a Memorandum of Understanding (MOU) with MakeMyTrip’s MyBiz platform to provide cost-effective and time-saving corporate travel solutions for its members. As per the understanding, all member entities of EEMA, located across 100+ Indian cities, will be able to avail of differentiated services offered by the MyBiz platform.

“The partnership aims to simplify and automate the entire travel booking process for all member entities of EEMA through MakeMyTrip’s self-booking platform. This partnership will enable event professionals to focus on what they do best – creating unforgettable events and entertainment experiences – while their travel needs are taken care of by the experts at MyBiz,” said, Ankur Kalra, Treasurer, EEMA

Speaking on the development, Rajesh Magow, Co-Founder and Group CEO, MakeMyTrip, said, “The attempt is to obviate the travel pain points of the events management industry. All the members of EEMA will be able to enjoy a high level of automation and benefits offered by the MyBiz platform leading to valuable savings on the travel budget.”

MyBiz, fueled by its differentiated product offering and a unique go-to market strategy, has emerged as India’s leading corporate travel OTA. The platform offers a gamut of services including booking domestic and international flights, hotels in India and overseas, train, cabs, bus, forex, visa, MICE events for its corporate clients. MyBiz currently serves more than 6300 large & mid-market corporates & more than 39,900 SMEs taking the overall client base well past 46,000 mark.