New Delhi: “ExpanGlobal” hosted India’s Largest International Global Franchise Show at Le Meridien Hotel, New Delhi on 17 th and 18 th February. Over 100 leading brands from around the world participated. This event brings together key delegates from around the region and from all parts of the world to share their Franchising expertise with thousands of visitors as part of a event. Throughout the event, attendees were encouraged to take advantage of the expansive display of franchise opportunities, explore and network with industry-leading franchise brands, and attend comprehensive programs. Global Franchise Show offers guests the chance to learn strategies for success with over seminars and in-depth workshops. In some part of the country one or more new franchisors take birth when a small businessman decides to take his journey forward by building his own brand and expand its presence in newer geographies through alliances with likeminded business enthusiast who believes in his vision and agrees to replicate it in his locality. The best part of the deal is that – for the franchisor, it brings the best form of capital that is equity free and debt free; and for the franchisee – it provides a guided opportunity to own and operate a business. The franchisees focuses on the operations while the franchisor concentrates on enhancing the core competencies.
Speaking about the event Mr. Raghav Khattar President Marketing and Communication of ExpanGlobal said “We’ve always supported the National Event shows and believe strongly in the concept of franchise expositions, although we recommend a variety of marketing channels to franchisors, the Franchise expos are consistently part of new and existing franchise marketing plans. We appreciate the consistency and professional relationship that National Events has always shown us and our clients who exhibit with them.”
Mr. Mrinal Srivastava who is President Global Expansion and Strategy at ExpanGlobal said that “As economic optimism continues to rise and the franchise industry grows to new heights, many businessmen and women are turning to franchising to transform their lives. Each year, exhibitors who come to Global Franchise Show have the opportunity to shine a spotlight on their franchise brand, introduce their investment opportunity to hundreds of qualified individuals, attract new leads, and connect face-to-face with existing candidates all over a two-day period, The show generates massive amounts of foot traffic – allowing the franchisors on-site to be introduced to quality leads who will allow them to break into new regions and/or further develop their reach in existing markets.”