Facebook’s first ever gaming event brings together developers publishers and creators in India
New Delhi: Facebook hosted its first-ever gaming event FBGamingPressStart in India. Spread across two days, the virtual event saw informative sessions from game developers, publishers, and creators on how to build and scale their gaming presence on Facebook, find new audiences and grow their community. The event’s opening address was made by Gio Hunt, VP of Gaming Business and Operations, Facebook, Ajit Mohan, Managing Director and Vice President, India, and Manohar Hotchandani, Business Development Director, Facebook.
On the first day, #FBGamingPressStart was focused on providing gaming publishers and developers with insights on how to leverage Facebook to supercharge their games through monetization, Augmented Reality and Facebook’s Instant Games platform. The second day provided creators, publishers and Esports companies a ring-side view of Facebook’s Gaming Creator Programs for aspiring and established creators and monetisation tools to enable creators to earn sustainable revenue on the platform. The day also featured success stories of diverse regional gaming creators such as MrAndMrsOp – a husband-wife gamer duo from Bijnor who started streaming on Facebook and grew their community, RogStream from Kanpur, who is India’s biggest Facebook Gaming homegrown female creator with 2M+ followers, and Mystic Ignite from Guwahati, Facebook Gaming India’s first ever female partner, among others.
Commenting on the event, Manohar Hotchandani, Business Development Director, Facebook India, said, “India is emerging as one of the largest gaming markets in the world and we have seen an increased focus on gaming on Facebook, especially gaming video with viewership of live gaming video growing by over 530% over the past year. We are committed to building the gaming ecosystem in India and creating value for people who love gaming content and the businesses that drive the industry.”
On Facebook, people can find entertaining gaming videos to watch, follow their favorite creators and game titles, build meaningful connections in gaming groups and chats, discover new games and play those games with people from across the globe — all in one place.
With Facebook Gaming, developers have the tools to build, grow, and monetize their games, while gaming creators have the chance to build their communities and earn a living through monetization on the platform.