FDP on Case Development, Case Teaching

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Aligarh : Subject experts reflected on ‘100 years of Case Teaching’ in the inaugural function of the week-long Faculty Development Programme (FDP) on ‘Case Development and Case Teaching and Case Colloquium’ of the Department of Business Administration, Faculty of Management Studies and Research, Aligarh Muslim University (AMU) that began on September 19 at the Frank and Debbie Islam Management Complex.

The FDP will conclude on September 25. This programme also features a Case Colloquium event scheduled on September 23 in which a cash prize of Rs 10, 000 will be awarded to the presenter of the best case study.

Speaking on the instructional approach of the case method study, the Chief Guest, Prof Alok Pandey (Dean, School of Management, GD Goenka University, Gurugram) said, “It facilitates discussions about real-life problems encountered in business, preparing students for roles as leaders, managers, and decision makers. The method encourages students and researchers to plan a course of inquiry—to analyze, listen, compare other perspectives—and choose a course of action”.

He underlined that cases have a goal in our lives and can change the way we teach.

Prof Alok pressed for corporate and industrial experience to shape the way case development is taught.

Presiding over the function, AMU Vice Chancellor, Prof Tariq Mansoor discussed case development in the light of medical science.

He stressed on the value which students can bring to case discussions.

Prof Mansoor called the aspiring teachers to be always open to learn from students to make teaching an interactive process.

He stressed collaboration with other disciplines and industries for good case development.

In the welcome address, Prof Salma Ahmed (Dean, Faculty of Management Studies and Research and FDP Organizing Secretary) discussed how case-based teaching originated in the law and medicine fields and was later adopted in management science.

She talked about contributions of Prof Wallace Donham (the Dean of Harvard Business School, from 1921-22) who initiated case-based teaching.

“Prof Wallace strongly believed that the best way to teach business education would be by discussion and not by lecture. Having experienced case-based learning at Harvard Law School, he was sure the case approach could be adapted for teaching business management—with one main adjustment. Instead of using case law, business professors would employ real-life situations from the business world to analyze business dilemmas and principles of practice”, said Prof Salma.

Prof Jamal Ahmad Farooquie (Chairman, Department of Business Administration) delineated the relevance of organising Case Development Programmes.

He elaborated how case-based teaching helps build factual knowledge and develop critical thinking of students.

Dr Zareen Husain Farooq (Co-organizing Secretary) conducted the programme and Dr Tariq Aziz (FDP Treasurer) extended the vote of thanks.