Forbes Fame XLRI’s Sumant Parimal To Brand Chhath Puja Globally
New Delhi: Mr. Sumant Parimal , who recognized as topmost Global Thought Leader in A.I. (Artificial Intelligence) experts panel of Forbes last year and an alumnus of prestigious Indian B-School XLRI Jamshedpur, has announced today on the occasion of Chhath puja that he and his consultancy firm Innogress shall be doing International Branding of Chhath Puja.
In his announcement he said that he shall be starting a branding campaign named “One Sun-One World-Om Surya Namah” in collaboration with people, communities, and institutions so that “Chhath Puja” becomes a global soft power brand of India.
On occasion of starting of four days long Chhath Puja festival today which is for worshiping Sun, Sumant Parimal said that during last week only at Glasgow’s World Climate Summit, India presented importance of Sun Energy to the World and pitched for “One Sun, One World & One Grid” at the Global forum, and it is a matter of great pride that India from ancient time recognized importance of Sun and in acknowledgement of Sun’s extraordinary powers, since ancient time India has ritual of worshipping Sun through this Chhath Puja.
Now it is required that this worshipping of power of Sun during Chhath Puja need to be globally branded, which also becomes a soft power brand of India around the world.
Mr Sumant Parimal extended his warm greetings on start of auspicious Chhath Puja festival.