Imarticus Learning Expands its Base in the Corporate Training Solutions market with Customised Game-Based Onboarding Platform
Mumbai : Imarticus Learning, Mumbai-based edutech company, has successfully expanded its customer base and solidified its leadership in the market by continuously upgrading StartOnboard, a first-of-its-kind game-authoring engine that enables engaging and efficient onboarding and functional training of employees, which they acquired last year.
StartOnboard’s upgrades and features include being able to build customizable 3D office environments that resemble the client’s organization, and an immersive storyline that allows for employees to learn about the company, product, and process experientially. Furtheremore, the platform enables companies to configure scalable and flexible content using the power of authoring, enabling the creation of timeless and relevant tasks, challenges and puzzles without worrying about changes in process or content. StartOnboard clients can then configure their game with differential learning paths, virtual conversations, a product experience zone, and player analytics and performance, among other features that make for an immersive onboarding experience for the new hires. This is done all using pre-existing, customizable templates on the platform. Through these features, the platform simultaneously reduces dependency on corporates for the repetitive and inconvenient process of traditional onboarding and functional training.
Through the module’s game-based approach, StartOnboard fosters a sense of healthy competition and collaboration among users. With leaderboards, achievements, and social features, employees can connect with peers, compare their progress, and engage in friendly competition, further enhancing the overall functional training experience.
According to a recent study, 93 percent of companies have a formal onboarding process, and passive and unstructured onboarding increases attrition, leading to major onboarding churns. It takes time to become productive because of complex structures, and current skilling methods are thought to be extremely passive. Imarticus Learning successfully caters to the drawbacks of traditional onboarding by gamifying the process through the StartOnboard platform, allowing it to be less tedious and more interesting and productive for corporates.
It positions employees as active participants who engage in assigned activities while simultaneously acquiring knowledge, their primary objective being to address onboarding challenges faced by organisations and boost engagement levels by threefold. Moreover, it seeks to enhance information retention among employees regarding critical aspects covered in the HR, Product and Process onboarding, such as company history, journey, vision, HR policies, and more.
Nikhil Barshikar, Managing Director & CEO at Imarticus Learning, said “One of the key strengths of Imarticus Learning’s new platform lies in its ability to personalize the onboarding and training journey for each user. The platform leverages advanced analytics and adaptive learning algorithms to assess the learner’s proficiency level and dynamically tailor the content to their specific needs. This personalized approach not only boosts engagement but also facilitates faster and more effective skill acquisition, enabling learners to progress at their own pace. The benefits that this provides represent a significant advancement that will transform the process of onboarding for companies.”
With its immersive and personalized approach to onboarding, the platform also incorporates robust tracking and assessment mechanisms, providing employees and corporates with valuable insights into progress and performance. Real-time feedback and performance analytics empower users to identify their strengths and areas for improvement, enabling them to make targeted adjustments to their training approach.