India’s StudyIQ Education becomes among the most watched education channels globally with 100 million organic monthly views
New Delhi: Delhi-based StudyIQ Education, among India’s fastest growing edtech start-ups focused on the government exam preparation space, has achieved a major global milestone.It crossed 100 million monthly views (90 million on YouTube & 10 million on its’ mobile app), which is higher than the combined views clocked by flagship channels of its’ 4 key global & Indian competitors. StudyIQ Education YouTube channel now boasts 8+ Million subscribers and is arguably the most preferred choice for millions across India aspiring to get a government job. It’s mobile app launched in April’20 has already clocked 1 million+ downloads. Remarkably and in a first for the ultra competitive edtech space dotted with hyper-funded players, StudyIQ has been able to achieve this milestone without burning cash to acquire views/subscribers. The venture has been profitable since its inception and has 200+ courses catering to 120+ government exams.
An elated Dr. Gaurav Garg, Co-founder, StudyIQ, said “We saw our views triple from 30 million in February to 90 million in July. And the of our mobile app further accelerated this exponential growth adding another 10 million views, powering us to this remarkable global milestone. That many of these subscribers are also turning paid and all of this is being achieved organically, is what makes this achievement really remarkable.”
“We are a consortium of passionate educators who come with a strong offline education experience where we interacted with thousands of students. The deep insights into the preference and psyche of our target audience gained through that experience helped us develop the right content & delivery options. We brought in rigorous mentorship programs for our tutors to create a culture of constant learning and excellence on top besides investing in cutting edge technology. We are confident of crossing many more such milestones in our quest to emerge as a path breaking venture in the space,” Gaurav further added.