RMIT: RMIT becomes an Adobe Creative Campus

RMIT University has strengthened its commitment to driving digital innovation, transforming creative technology, and fostering access and equity to technological transformations by becoming an Adobe Creative Campus.

The Adobe Creative Campus program spotlights leading universities from across the globe who recognise the value of digital literacy in higher education.

To further promote digital literacy skills and improve the student experience, RMIT will now provide all students and staff individual subscriptions of Adobe Creative Cloud.

This will enable unlimited access to Adobe Creative Cloud desktop applications, mobile applications, web services and resources across all the devices they use.

Regardless of a student’s major or career goals, everyone can benefit from having an understanding of how digital media is created and the many ways it can be used, from the creative arts, design and media, through to research presentations, and in the start-up ecosystem.

RMIT’s Deputy Vice-Chancellor (STEM) and Vice President Digital Innovation, Professor Aleksandar Subic said the new partnership ensures all students have access to industrial standard digital tools and skills they need to both transform and build creative technology industries globally. 

“As a global university of technology, design and enterprise, with a focus on helping people thrive amidst technological transformations, this partnership enables our students to generate creative ideas in multiple modalities, demonstrating their digital literacy and creativity, and graduate with in-demand work-ready skills,” Subic said. 
“The announcement is an extension of our continued partnership with Adobe. Through this next stage of our partnership, we will support all our staff and students in Australia and globally to harness and apply digital innovation regardless of their circumstances, location or area of study,” he said. 
Over the past few years RMIT and Adobe have partnered on a range of programs, including the RMIT Adobe UX Awards — where students create mobile app prototypes using Adobe XD — as well as creative and career jams designed to help students with product enablement, personal brand and digital CV building, and digital literacy workshops, using Adobe Creative Cloud.
Vice President and Managing Director of Adobe Australia and New Zealand, Suzanne Steele said “in Australia’s digital-first economy, it’s imperative that we arm our students with the digital skills required to succeed in today’s workforce.”

“Digital literacy is a fundamental skill and has never been more critical in Australia, and through evolving our partnership with RMIT via Adobe Creative Campus, we underscore our mutual commitment to digital literacy and educational digital transformation,” she said.

Adobe Vice President and General Manager of Creative Cloud Product Marketing & Community and Digital Media Education, Mala Sharma said the Adobe Creative Campus program “aims to engage faculty and students across entire campuses to bring digital literacy and creativity into learning.”

“I am thrilled to have RMIT become our 55th Adobe Creative Campus. Being an Adobe Creative Campus recognises RMIT’s commitment to being a leader in digital innovation and to fostering digital literacy, access, and equity for all students,” she said.
As a leading global university at the intersection of design and technology, RMIT is committed to educating the next generation of digital innovators and leaders capable of driving industry transformations in a technology-rich world. 
As an Adobe Creative Campus, RMIT will give all students access to the latest technology, tools, expertise and courses to develop the work-ready skills they need to become leaders in creative technology and digital innovation.

RMIT students and staff now have full access to Adobe Creative Cloud.

In 2022, they will also have access to 1:1 coaching and support through the Adobe Creative Campus drop-in centre.

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