New Delhi: Samsung India today announced a landmark partnership with Paytm Mall, company of Paytm Ecommerce Pvt Ltd to provide exciting cashback offers on a range of Galaxy smartphones purchased on its platform. The partnership between Samsung India and Paytm Mall, being done at the largest scale ever in the smartphone industry, will benefit consumers and strengthen the retail ecosystem in the country. The coming together of Samsung, India’s biggest and most trusted consumer electronics company and Paytm Mall will help customers get up to INR 8,000 in cashback on a range of Galaxy smartphones.
To avail the cashback, the only thing consumers have to do is to visit select Samsung outlets, choose the Samsung Galaxy smartphone of their choice, scan the Paytm Mall QR code at the store, check product details and offers online and pay instantly to walk away with their favourite Galaxy smartphone. This partnership will benefit millions of consumers and will help them get the best Samsung devices with most meaningful features at an even more attractive price.
“Our partnership with Paytm Mall will make it easier for customers to buy Samsung smartphones at never-seen-before prices. This offer gives us an opportunity to give more value to our customers. We will continue to wow our customers with such offers. This partnership is also a great example of Samsung’s ‘Make for India’ initiative in our distribution channels. We strongly believe in co-prosperity and this partnership gives us the perfect opportunity to work together with our trade partners on an unprecedented scale,” Mr. Mohandeep Singh, Senior Vice President, Samsung India, said.
“We are extremely proud to partner with Samsung, the biggest smartphone brand in the country. This partnership is in sync with Paytm Mall’s O2O strategy that aims to offer convenience to customers and also help drive greater sales of offline retail outlets. We are confident that our association will revolutionize the offline smartphone buying experience in the country and take it to the next level,” Mr. Amit Sinha, COO-Paytm Mall, said.
Currently, consumers scanning Paytm Mall QR and purchasing their favorite devices at Samsung’s retail outlets are eligible for a cashback on Galaxy Note8, Galaxy S8+, Galaxy S8, Galaxy C9 Pro, Galaxy C7 Pro and Galaxy J5 Prime. Galaxy S8+ and Galaxy S8 along with the recently launched Galaxy Note8 have received overwhelming response in India. Galaxy Note8, launched in September 2017, won the prestigious ‘Gadget of the year’ award at the inaugural Indian Mobile congress (IMC) 2017, while Galaxy S8/S8+ was adjudged the ‘Smartphone of the year’ at several other awards.
The QR-code-based platform allows offline stores to create an online presence and catalogue enabling consumers to buy from the stores directly. By partnering with Paytm Mall, Samsung India aims to digitize the offline shopping experience along with convenient digital payments, in line with the Government of India’s Digital India initiative.
The simplicity of this new initiative showcases Samsung’s commitment to bring innovation not only in products but also in channels based on consumer’s needs and choice. The new endeavor brings both offline and online channels together.
The offer is now available at select outlets and Samsung plans to take this offer to an unprecedented scale through expansion to its wide network of retail outlets and exclusive Samsung Stores.