Bhubaneshwar: Shell Lubricants, the global market share leader in finished lubricants, held the 6th edition of its Metals Technology Forum today in Bhubaneshwar. Attended by leading industry experts and senior officials, the event discussed the most pressing challenges, trends, solutions, and opportunities in the metal and steel industry. Additionally, the forum also discussed the key focus areas for vendor partners, and the technological edge provided by lubricants in the metal industry, while identifying new-age solutions to reduce the Total Cost of Ownership. Total Cost of Ownership (TCO) represents Shell’s approach to lubrication as an essential value-chain component to enhance profitability.
The event also showcased Shell Lubricants’ innovative technology and its holistic industry-relevant solutions, with a special focus on offerings for modern steel plants.
The event was attended by over 100 participants from metal and steel companies. Key topics discussed during the forum included the growth of the Indian metal sector; operations and challenges in the metal sector and its impact on optimizing TCO; new trends and technologies offered by lubricants and customer expectations, and the integration of end-to-end supply chains to reduce TCO.
The forum was led by Mr. Praveen Nagpal, Chief Technology Officer, Shell Lubricants India, Mr. Vineet Thakar, Vice President Sales – B2B, Shell India, and Mr. M Ragha, B2B Marketing Head, Shell India. Additionally, reputed leaders like Mr. Syamal Kumar Biswas, VP – Blast Furnace and Sinter Plant, Bhushan Steel Limited, Angul also presented at the event.
Commenting on the occasion, Mr. Praveen Nagpal, Chief Technology Officer, Shell Lubricants India said, “The Indian metals industry is experiencing modernization and upgradation to achieve higher productivity and efficiency levels. At Shell Lubricants, we recognize that even one break-down or unscheduled maintenance incident can lead to significant loss of production. We have received an overwhelming response from the industry and are privileged to share our knowledge of industrial efficiency with the sector through this forum. With this initiative, we hope to showcase our products and services; and demonstrate our expertise in technological innovation, industrial partnerships and lubricant applications.”
Shell Lubricants’ product portfolio for metal industry includes gear oils such as Shell Omala; bearing and circulating oils such as Shell Morlina; greases like Shell Gadus; and hydraulic fluids like Shell Tellus.
Shell Lubricants conducts similar technology forums in other parts of the world with the objective of understanding next-generation requirements of target industry groups.