Mumbai: Even as worldwide MBA enrolments fell owing to the COVID-19 crisis, SP Jain School of Global Management reported a solid 50% growth in student numbers for its Executive MBA program. The program is delivered using a proprietary Engaged Learning Online (ELO) technology and the institute attributes the significant spike in student numbers to the success of this technology.
For its June 2020 Online cohort, the Executive MBA witnessed a growth in numbers from multiple Indian cities, as well as from different international destinations such as Australia, Malaysia, Philippines, Singapore and USA, thus giving students access to a global, multi-cultural network. Students have on an average 13+ years of work experience and represent a wide range of industries such as automobile, banking and finance, engineering, hospitality, IT and government sectors. In response to the evolving needs of a modern organisation, SP Jain School of Global Management’s EMBA curriculum has recently been updated to incorporate a number of technology courses into the business curriculum. The advanced course structure is a blend of core course subjects, electives, simulations and projects, and students can specialize in areas such as marketing, finance, operations, entrepreneurship and general management.
The SP Jain EMBA is an 18-month part-time program which is delivered using ELO, a sophisticated online learning system that replicates a live classroom down to its last detail, thanks to a number of high-end features, shares Nitish Jain, President, SP Jain School of Global Management.
The ELO studio is set up with a robotic tracking camera for the faculty, that allows them to move freely, maintain eye contact with students, respond to their visual cues, moderate discussions and more, all in real time. Faculty and students are able to engage in one-on-one conversations as if they were sitting side-by-side. ELO enables the faculty to evaluate each student’s level of engagement, respond to them individually and keep them motivated – just like they would do in a conventional classroom. A big advantage is that ELO engages even those students who wouldn’t have normally participated in an on-campus classroom discussion.
“The increase in online enrolments – at a time of uncertainty in MBA enrolments – is noteworthy,” shares Nitish. “Unlike Zoom, Google Meet or other popular video conferencing software that were mostly designed for office use, the emphasis within ELO is upon ‘student engagement’. Over 350 EMBA students have experienced this technology since June 2020, and the experience has been fantastic. We are constantly collecting feedback and tweaking our technology to ensure that it is at the forefront of online education.”
In addition to the online version, SP Jain delivers an onsite Executive MBA in Mumbai, Singapore and Dubai. These too have performed very well thereby positioning the School as one of the leading EMBA providers for those looking for a high quality course that leads to leadership positions in the corporate sector.