Tourism Deptt organises training programme on Homestay Entrepreneurship at Kokernag

Homestay entrepreneurs to be supported by the Tourism Deptt for marketing their facilities through digital platforms: Dir Tourism


ANANTNAG : Directorate of Tourism, Kashmir today organised a day long training programme on Homestay Entrepreneurship at Kokernag here.

The programme is sponsored by Small Industries Development Bank of India (SIDBI) under Cluster Development programme and is being implemented by JK Developmental Action Group (JKDAG) and KPMG.

The programme aims to train the local youth/families to establish Homestay facilities for the tourists which will create employment avenues for youth as well as lift the economic conditions of the families.

Addressing a large gathering on the occasion, Director Tourism, Kashmir, Dr. G.N Itoo said that Homestay entrepreneurs will be supported by the Tourism department to market their facilities through digital platforms. He added that the entrepreneurs will be certified by Tourism department and post certification the department will also facilitate the entrepreneurs for registering their units with the department.

Dr. Itoo further said that in coming months with the help of SIDBI, the training programme will be held across other potential tourist destinations of valley to make the youth of these places self sufficient and job providers rather than job seekers.

Pertinently, Homestay Entrepreneurship Training programme is a month long course which includes three weeks in house training in hospitality sector and one month on job training.

CEO, Kokernag Development Authority, DDC Member Kokernag, President Municipal Committee Kokernag, Director Programmes JKDAG, representative of KPMG, large number of youth and general public were present during the training programme.