University receives Modeshift recognition for sustainability work

Work by Birmingham City University to encourage staff and students to reduce reliance on cars and commute sustainably has been recognised by the Modeshift STARS scheme.


Travelling to places of work and study by walking, cycling or using the bus, train or tram is a key part of the University’s Environmental Strategy.

The Modeshift STARS scheme, working with Birmingham City Council, is part of Birmingham’s work to achieve an ambitious net-zero carbon by 2030 target, by helping workplaces to support staff and visitors with travel choices, promote healthier lifestyles and cost savings and meet Corporate Social Responsibility objectives.

Recent city organisations to be recognised with Modeshift STARS accreditation include Atkins (new Birmingham office, Two Chamberlain Square), Her Majesty’s Revenue and Customs (HMRC), and the West Midlands Combined Authority.

In total, approximately 350 Birmingham based organisations, including schools, hospitals, universities and businesses are now registered on the Modeshift STARS scheme which provides the tools to create an effective Travel Plan and achieve nationally recognised accreditation.

Cabinet Member for Transport and Environment at Birmingham City Council, Councillor Waseem Zaffar MBE has said:

“Organisations using this scheme are now making a valued and important contribution to helping reduce Birmingham’s air pollution levels and supporting our ambitious net-zero carbon target by 2030. I would like to give special recognition to all those organisations which continue to support their workers, post-pandemic, in the shift away from commuting by car.”



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