USAID and UNICEF launches Doordarshan and YouTube series titled ‘Door Se Namaste’ in New Delhi

The US Agency for International Development and UNICEF today launched the Doordarshan and YouTube series titled Door Se Namaste at function held in New Delhi. Door Se Namaste is a new television series which promotes healthy behaviours in a post-pandemic world. It is a fictional Hindi series developed in an entertainment education format highlighting the challenges of a post-pandemic world and promotes the adoption of healthy behaviour and practices. The programme will be telecast on every Sunday from 11 AM to 12 noon.

Speaking on the occasion Additional Secretary, Ministry of Information and Broadcasting Neerja Sekhar said that Information and Broadcasting Ministry, Prasar Bharati, Doordarshan and All India Radio are the major channels through which the government of India reaches out to the people for spreading information regarding its policies and programmes. She informed that Doordarshan has 25 channels and All India Radio has over 400 radio stations. She said, during Covid pandemic, Health Ministry and Ministry of Ayush came out with their protocols to deal with the pandemic and fact check unit was also set up to dispel fake information. She informed that the entire communication mechanism was led by Prime Minister Narendra Modi as he is the principal communicator and during entire Covid period whenever he spoke, the people listened.

Speaking on the occasion, Additional Secretary in the Health Ministry Roli Singh said that the government has left no stone unturned in spreading the message of Covid Appropriate Behaviour by using all kinds of channels.

Prasar Bharti CEO Mayank Agrawal said that Doordarshan is committed to spread information and message for the welfare of people. He said, this new series is very good in spreading the message of healthy behaviour to the people.