New Delhi: Our planet is in crisis as it suffers unbridled exploitation of nature by mankind and is now raising an alarm for society to learn to respect nature and live in harmony with it. As the crisis of the pandemic looms large, it’s high time people and society adopt a more natural approach towards things that are good not just for the environment, but for humankind itself. With this intent, the leading Indian direct selling company Vestige Marketing Pvt Ltd, specializing in world-class health, wellness, personal care, cosmetics, agri and other products, has launched its natural and environment-friendly personal care range – Assure Natural. The products under this brand are made with extracts of exotic natural ingredients that are claimed to be good for the environment as well as people. The range is 100% vegan, not tested on animals and is PETA-certified.
Vestige’s aim is to move people closer to nature with Assure Natural products that are scientifically validated and extremely effective in providing deep nourishment to the body, skin and hair. Vestige has ensured that no animal testing was conducted so that Assure Natural products remain true to its promise of making beauty cruelty-free. Assure Natural products are vegan, PETA-certified and ethical. They are also free from sulphate, harmful chemicals, paraben, etc, ensuring that the customer feels as naturally cared for as possible.
Speaking on the occasion of the launch, Gautam Bali, Managing Director, Vestige Marketing Pvt Ltd, said, “It’s important that we as a society understand that we need to play a collective and constructive role to help mother nature heal and regenerate, which is why it’s the right time to integrate our lives with nature and live in harmony with it. At Vestige, our focus is to ensure our customers get the best of world-class products that are ethically-sourced making them good for both themselves as well as the environment. The Assure Natural personal care range is inspired by this higher purpose. It’s taking people closer to nature and helping them rediscover the care and love of mother nature while staying contemporary at the same time.”
Mr Bali also emphasized the fact that by refraining from cruelty against animals and adopting a vegan culture in product development, Vestige is delivering a message that it stands for nature first. “Vestige has recently launched its innovative and unique engine oil additive named MACH-DRIVE, which helps significantly in reducing emission from the engine and thereby is good for the environment. With Assure Natural, we took another leap towards becoming an environment-friendly company”, Mr Bali added.
Starting with seven products in skin and body care range, Assure Natural will launch many more products in the coming days. The products launched today are:
Assure Natural Sunscreen: It is a hydrating, softening, and non-greasy daily sun-care cream with SPF 40+. This protects the skin against harmful UVA and UVB rays that cause tanning, sunburns and premature ageing. Enriched with marshmallow and olive extracts, it balances the skin giving it a shine-free finish.
Assure Natural Lightening Cream: With SPF 15, it increases hydration, restoring the skin’s structure and combats oxidative stress that causes premature ageing and dark spots. Enriched with passion fruit extract, which is high in Vitamin C and antioxidants, it keeps the skin firm and youthful.
Assure Natural Day Cream: It is a lightweight and fast-absorbing moisturising cream with Moringa and Amazonian Murumuru butter extracts that regenerate cells and provide long-lasting hydration, making the skin smooth, soft and radiant.
Assure Natural Face Scrub: It is enriched with the goodness of real papaya extract that gently removes dead skin cells and leaves the skin soft, supple and radiant. It is rich in anti-oxidants, clears skin pigmentation and reduces dark spots. It slows down the ageing process by retaining the required moisture of the skin.
Assure Natural Charcoal Peel-Off Mask: It is a detoxifying and skin brightening formula that helps to pull out blackheads, dead skin, excess oil and improves the skin’s tone while adding youthful radiance. It also repairs skin damage and increases hydration.
Assure Natural Sleeping Mask: It is an overnight rejuvenating face mask, enriched with seaweed extracts, that naturally detoxifies and replenishes the lost moisture content of the skin, thereby, making it radiant, hydrated and youthful. It helps to soothe and soften the skin, and reduce skin sensitivity.
Assure Natural Body Wash is enriched with Siberian ginseng root and lime extracts, laden with antioxidants and Vitamin C. It helps in rinsing away daily impurities while keeping your skin smooth, soft, nourished and hydrated.