Wharton School Press launches new virtual Meet the Authors series

The first virtual event in theMeet the Authors series will be Wednesday, Jan. 27, on LinkedIn, and will stream live at 11:30 a.m. on the Wharton School LinkedIn page. It will be hosted by Wharton Professor Peter Fader, author of “Customer Centricity” and coauthor of “The Customer Centricity Playbook.”

“I’m thrilled to host Wharton School Press’s Meet the Authors Series and help bring Wharton faculty thought leadership to the global business community through lively, engaging conversations,” he says. “While so many of us remain physically separated, this event series gives us the opportunity to join together with leading authors to discuss books that provide lessons and inspiration for these challenging times.”

The first of the series will feature a new book by Penn Integrates Knowledge Professor Michael Platt, “The Leader’s Brain: Enhance Your Leadership, Build Stronger Teams, Make Better Decisions, and Inspire Greater Innovation with Neuroscience.”